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Knowledge creation, or idea generation, may be defined as a process of focussing upon a subject of interest with the intention of developing new ideas and concepts. This often involves an interaction between explicit knowledge (available data) and subjective knowledge (intuition)
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The Stage
Many organisations are currently experiencing rapid change and because of this, need to act dynamically and flexibly to cope with a plethora of new ideas and concepts. Many organisations need to develop innovative new products and services in order to remain competitive; hence knowledge creation/idea generation is a key component for survival in this environment. The application of knowledge creation/idea generation increasingly involves the employment of greater numbers of knowledge workers and the formation of "learning organisations".
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