Living Our Values In the recent past, many renowned organizations lost their name and fame on ethical grounds. We operate in a VUCA (volatile, uncertain, complex and ambiguous) environment where the purpose of our existence and non-negotiable values needs to be crystal clear. Max Bupa Health Insurance is in the business of health. Our vision is “To become India’s most admired Health Insurance Company” and our mission is “We help customers live healthier and, more successful lives”. How

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