Since 2015, the government announced to sloganize the year 2015 as the "Innovation Year" and implement a festival week of innovation activities all over UAE. The management of SCA has grasped the opportunity to assign a CEO for Innovation and initiated a permanent “Innovation & services development committee” which is formed to perform as a vehicle to enrich the organization's innovation culture and increase the awareness/ concept of innovation and creativity. Every year the management appr

BPIR Categories

1.2.3 Identify new innovations that meet customer needs
3.2.3 Develop&integrate technology/innovation into concept
3.2.5 Involve stakeholders in innovation & product/service development
14.3.6 Provide ideas management & innovation processes
15.6.13 Innovation, technology & flexibility

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