Yes Bank – India – International Best Practice Competition (Financial Inclusion Through Frugal Innovation & Strategy) – 2014

Financial Inclusion Through Frugal Innovation & Strategy Frugal Innovation is a whole new management philosophy which focuses on specific un-met needs as the starting point and works backward to develop appropriate solutions which may be significantly different from the existing ones. It is not just about redesigning the product; it involves rethinking the entire production process and business models. It entails thinking in terms of eco-system, strengths & weakness of the various stakeholders.