Application/Key learning points: Advocacy Unleashed is an online journal for non-profit advocates. It is the only publication of its kind that offers focused insights on the art of advocacy organising. Scarlett Bouder has writtenan informative article with practical ground rules to help understand the process of planning and developing a robust public awareness campaign, using a recommended set of components. The plan must be tailored towards the specific needs of your organisation, community, and budget.
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