Ritz-Carlton Hotel Company LLC, Atlanta, Georgia won the Malcolm Baldrige Quality Award in 1999: Among overnight guests questioned in an independent survey, nearly 75% reported extreme satisfaction with their overall experience at The Ritz-Carlton, as compared with fewer than 70% for the nearest competitor’s guests.

BPIR Categories

14.2.3 Benchmark performance measures against competitors

Unlock this article and 10,000+ more

To get the most out of our extensive resources, please login or become a member below.