To capture the innovation and creativity of employees, Bayer Material Science, a US based producer of polymers and high-performance plastics, launched their Idea Central portal, “Idea Works” in 2003 to manage brainstorming events. To set up an event 10-15 participants attend with laptops or by remote connection to the Web site. A live presentation is…

BPIR Categories

14.3.2 Implement an improvement approach/method/technique
8.2.2 Create an environment for empowerment/innovation

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