To achieve sustainable growth, Digital Graphics Incorporation (DGI), a Korean manufacturer of inkjet plotters and cutting plotters, paid close attention to three key factors: human resources, financial structure, and market security, and focussed on Core Competencies of: 1) Management excellency; 2) Strong financial structure; 3) Outsourcing capability; 4) Social capital; 5) Talented employees. The company's competitive strategy was built upon its major competitive strengths of price competitiv...

BPIR Categories

2.5.2 Develop & set organisational goals
2.2.4 Formulate and review business unit strategy

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