The London headquartered Kingfisher Group, Europe’s largest home improvement retailer, first developed a strategic approach to social responsibility in 1990 and established its Social Responsibility Committee (SRC) in 1991. In 2001, the company’s CSR plan strengthened its SRC to nine (including board members). At its 6-monthly meetings the SRC decides CSR strategy guided by the vision of ‘To improve the quality of life of all the people we touch’ and follows the aim being ‘recognised a...

BPIR Categories

13.1 Develop and manage supplier/customer partnerships
2.1.6 Identify social & cultural changes
2.1.7 Understand ecological concerns
12.9 Implement sustainable business strategies
12.4 Implement resource preservation program

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