To manage customer relationships Studer Group (SG), a US healthcare consulting firm and winner of the 2010 Malcolm Baldrige National Quality Award (Small Business Sector), employed a number of mechanisms. Among other things, SG business development employees attended Institutes to meet with and engage partners and prospective partners and SG used its Business Development Process…

BPIR Categories

1.3.3 Review customer relationship approach
13.1 Develop and manage supplier/customer partnerships

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