To expand relationships with existing customers, and attract new customers and markets, the US Veterans Affairs CSP Clinical Research Pharmacy Coordinating Centre (VACSP), a clinical trial management organisation, kept current with business needs and directions through analysis of customer feedback data. Staff participated in professional conferences, attended and hosted industry meetings and conferences, held facility tours, and reviewed industry publications, to better identify opportunities f...

BPIR Categories

1.3.1 Build customer relationships
13.1 Develop and manage supplier/customer partnerships

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