To determine customer satisfaction level Baxter Healthcare SA (BHSA) Singapore, a provider of medical devices, pharmaceuticals and biotechnology and winner of the 2008 Singapore Quality Award, captured data using annual customer satisfaction surveys, customer visits, and complaint and compliment information. The customer satisfaction survey results were compiled in an annual report, circulated to management and…

BPIR Categories

1.1.1 Customer performance/satisfaction measurement
1.3.2 Determine & provide customer contact mechanisms

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