Momentum Group (MG) a US Fabrics Manufacturer and winner of the 2016 Baldrige National Quality Award, surveyed both its Architects and Designers (A&D) and Commercial Furniture Manufacturer (CFM) customers in the Office, Hospitality and Healthcare markets, regardless of whether or not they had placed a recent order with Momentum. Although, the surveys are sent each month, a particular customer would only be surveyed once a year. From the survey, Momentum obtained former, current, and potential cu...

BPIR Categories

1.1.3 Design customer surveys
1.1.5 Conduct customer surveys

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