BECU, a US Credit Union, launched a two-year initiative in 2007 to foster employee engagement with corporate initiatives, education, recognition, and other measures. BECU:
1. Defined employee engagement and highlighted managers' influence on it.
2. Tied 5% of managers' potential annual incentive pay to participation in employee engagement efforts.
3. Sent every manager "engagement in a tube": a cardboard tube that contained an outline for a department meeting, a script for the manager, and a gro...
BPIR Categories9.7.1 Encourage employee involvement and feedback
9.6.2 Manage employee satisfaction