After employing an additional 300 staff in 2009 Zappos.com, a US online retailer, launched an employee survey programme to help measure employee engagement. Management created the surveys in-house and all employees were polled twice a year with a 45 question survey. The company also conducted 5 question pulse surveys that asked employees to respond to broader statements such as "I feel like I'm making progress in my career." The company provided website space for comments on monthly surveys, and...

BPIR Categories

9.6.1 Survey/assess employee satisfaction/morale

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