A company’s innovation potential can be defined as the combination of its human, intellectual, physical, market, leveraged, and financial resources. Google believes that the best way to stay on top of the market and remain competitive over the long term is to promote, foster, and invest in entrepreneurial innovation in all areas of the company.…

BPIR Categories

10.1.3 Plan information/knowledge management systems.
10.2.1 Establish info/knowledge management systems
2.1.1 Analyse & understand competition
2.1.2 Identify economic/industry trends
2.1.4 Assess new technology innovations

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