In 1997, faced with a need to improve financial results Superior Propane, a Canadian marketer of propane and appliances, introduced a new business strategy and consequently changed its people practices to bring the two into alignment. To attract a more diverse group of employees to fit with its new performance-based culture, better meet employee needs and contain future benefit cost increases the company introduced a flexible employee benefit programme to replace the previous "one size fits all"...

BPIR Categories

9.6.4 Manage & administer employee benefits
9.3.3 Recruit, select & hire employees

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