Goal Deployment at a pet food manufacturer

To accomplish goals and objectives, the Nestle Purina Pet Care Company (NPPCC), a US based pet food and care products manufacturer and winner of the 2010 Malcolm Baldrige National Quality Award (Manufacturing Sector), deployed its strategic (Blueprint) goals down to all levels. The plan defined goals, set expectations and expected behaviours, broad action plans, and made clear links to performance. Metrics and targets were set for each Pillar in NPPCC’s strategic plan (Blueprint), and for over...

BPIR Categories

2.5.1 Communicate policies & strategies
2.5.2 Develop & set organisational goals
2.5.3 Develop and deploy action plans & projects