To identify opportunities for innovation in products and services that created value for customers, the Studer Group (SG), a US healthcare consulting firm and winner of the 2010 Malcolm Baldrige National Quality Award (Small Business Sector), used a three-dimensional Innovation Model: 1) Voice of the Customer Engagement factors; 2) Industry Thought Leadership; and 3) Evidence…

BPIR Categories

3.2.3 Develop&integrate technology/innovation into concept
3.2.5 Involve stakeholders in innovation & product/service development

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