Innovation Strategy at an award winning retailer

To achieve breakthrough improvements in key operational processes Wing Tai Retail Singapore, a garment retailer and winner of the 2012 Singapore Quality Award, created an innovation management process that supported value creation in brand delivery at all customer touch-points. Once an innovation objective was defined, ideas were harvested from varied and diverse sources, including: Customer Feedback, Magazines, Conferences, Seminars, Study Visits, Subject Matter Experts, Suppliers, Government A...

BPIR Categories

1.2.3 Identify new innovations that meet customer needs
8.2.2 Create an environment for empowerment/innovation