Household International, a USA based provider of financial products and services, was generating 5 million leads per month but only 40% of these were being actively worked. To gain insight into how staff in remote offices were handling leads, manage the productivity of sales agents, monitor activities of sales staff, and ensure leads were being…

BPIR Categories

1.2.5 Predict customer purchasing behaviour
4.3.1 Accept orders & maintain customer accounts
10.2.1 Establish info/knowledge management systems

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