All strategic objectives at Don Chalmers Ford (DCF),, a US Ford Motor Company franchise and winner of the 2016 Baldrige National Quality Award, addressed the opportunities for innovation in services, operations, and business needs and supported the core competencies, leveraging the fundamental reasons why DCF existed. Balancing short- and longer-term objectives was achieved by attempting…

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2.2.4 Formulate and review business unit strategy

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