In 2015, the Dubai Government Excellence Programme (DGEP) launched the ‘Dubai We Learn’ initiative. A programme by the Dubai Electricity & Water Authority (DEWA) to increase customer awareness of its Shams Dubai initiative and the use of solar panels was selected for inclusion. Utilising TRADE Best Practice Methodology, a project team identified best practices and…

BPIR Categories

4.1.1 Identify market segments & target customers

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