In a court case involving Auto Channel, Inc. (A US on-line auto research library for new car, new car reviews and truck buyers, consumer reports, auto enthusiasts) v. Speedvision Network, LLC (2001), it was revealed that Auto Channel had attempted to interest other media organisations in participating in an alliance to produce and broadcast television programming dealing with automotive vehicles. To interest potential partners, Auto Channel distributed promotional materials providing sample prog...

BPIR Categories

2.5.4 Identify and manage risks
2.4.5 Manage strategic alliances
2.4.6 Manage mergers and acquisitions
10.4.5 Manage external information & knowledge sharing

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