When the profits required to fund a major oil company’s exploration activities in Canada had evaporated due to fierce competition, sparks began to fly. Every VP regarded his or her function as the key to future strategic success. The President believed they had to just find as much oil as possible and sell it at the highest price the market would bear. The VP of Production centred his hopes and career on petrochemicals, and he envisioned himself at the head of an empire of chemical plants. Th...

BPIR Categories

9.5.2 Manage team performance
2.2.4 Formulate and review business unit strategy
8.2.1 Leaders communicate with employees

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