To take advantage of economies of scale Procter & Gamble, a US brand manufacturer, initiated a Product Life Cycle Management initiative in 2003. Focussing on raw materials purchasing the company set up over 700,000 specifications in its system and, using a mix of tools it developed and PLM software, is set to use the stored…

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3.2.2 Develop product lifecycle &development timing target
5.2.4 Purchase materials & supplies

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