During the strategy development process JUMBO, a Singapore based seafood restaurant chain and winner of the 2015 SPRING Singapore Quality Award for People Excellence, fully engaged its key stakeholders. 1) Employees - Staff provided input and insights based on their observations on the ground through formal meetings and roll call, or informal feedback. 2) Customers…

BPIR Categories

2.2.1 Obtain stakeholder input into strategy formulation
2.2.4 Formulate and review business unit strategy

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