To choose suppliers and ensure that required technology will be available a Japanese Electronics Company shared early information about future technology roadmaps, including performance curves and expected target dates, with many potential global suppliers. The target areas were known as the "sweet spot", and possible suppliers were told that if they could not hit the "sweet spot" by the target date, they would not get the business. The strategy successfully ensured the company was able to move ...
Unlock this article and 10,000+ more
To get the most out of our extensive resources, please login or become a member below.
OR