Words of Wisdom

“Companies underestimate how much consumers care about giving product feedback, loyal customers love to be recognized and have their own voice on your website and other places. The ability to respond to it builds amazing brand loyalty.”
Azita Martin, VP Marketing, GetSatisfaction

“In the physical world, if I make a customer unhappy, they’ll tell five friends; on the Internet, they’ll tell 5,000.”
Jeff Bezos, CEO, Amazon

“Walk in the customers’ shoes… instead of talking to customers, follow the advice of my mother. You are blessed with two ears and one mouth, use them proportionally. Listen and keep listening until you understand. Then use what you’ve learned to drive change that delivers better value than the competition.”
John Thompson, CEO, Virtual Instruments

“The purpose of a business is to create a customer who creates customers.”
Shiv Singh

“Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.”
Zig Ziglar

“Loyal customers, they don’t just come back, they don’t simply recommend you, they insist that their friends do business with you.”
Chip Bell

“Revolve your world around the customer and more customers will revolve around you.”
Heather Williams

“Unless you have 100% customer satisfaction…you must improve.”
Horst Schulz

“Know what your customers want most and what your company does best. Focus on where those two meet.”
Kevin Stirtz

“You don’t earn loyalty in a day. You earn loyalty day- by-day.”
Omar Zaibak