Best practice benchmarking is defined as “the comparison of performance data that has been obtained from studying similar processes or activities and identifying, adapting, and implementing the practices that produced the best performance results.”One of the requirements of best practice benchmarking projects is to compare the performance with the best performer regardless of the sector, industry or geographical location.Dr. Robin Mann Co-founder of and the Organising Committee Chairman of the upcoming World Business Capability Congress was interviewed by Idealog the New Zealand’s business magazine of the year 2012.

In the interview Dr Robin said that the congress will be an excellent opportunity for New Zealanders to share experience with other successful nations such as Singapore instead of solely comparing with neighbouring countries such as Australia.

In addition to the 150+ presentations the congress includes two important events, the 1st International Best Practice Competition and 2012 New Zealand Business Excellence Awards.


The default is to look over our shoulder to Australia and David Shearer keeps admiring Finland from afar, but Dr Robin Mann says we should have our sights firmly set on Singapore.

Mann says the Asian city-state has developed a culture of constant betterment that has improved its business performance immensely.

“Although a different environment it’s really about the leadership in Singapore.

“They have put in place a culture which is about trying to become better continually, year on year,” he says.

“It’s embedded from the school system to business.”

The Massey University academic is part of a team organising the inaugural World Business Capability Congress this December and says we should look to other nations for best practices.
”I think there is less openness to learn from other nations – Kiwis think we can solve everything ourselves,” he says.

“Our congress is an opportunity to get businesses to talk more, share experiences and, with our international guests, we can facilitate a sharing of ideas.”

The congress aims to encourage international analysis, benchmarking and networking, which Mann says will be key to future Kiwi exporting success.
“Our export focus doesn’t always analyse internal processes of our international competitors.

“New Zealand firms often compare products, but never the processes that create them, which are the building blocks of excellence,” says Mann.

Speakers at the Auckland congress include international heavyweights from the private, public and academic sectors covering everything from innovation to HRM to performance benchmarking.

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