More turbulent environments call for nimbler and agile approaches that match the clock-speed of planning to that of the faster-changing market environments. Organisations are dissatisfied as they see their strategic-planning approach as too rigid, reactive, and disconnected from execution. This gripping article explores the four strategic-planning best practices that the companies can benefit from. Supported with experiential references from global companies like Philips, Procter & Gamble, and c...

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2.2.4 Formulate and review business unit strategy

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