Setting Social Media KPIs for Each Stakeholder Group

Setting KPIs for stakeholders using social media will help you to assess whether your efforts are worth it. This article is the fourth of a series of eight articles which is relevant and useful to "virtual" stakeholder engagement. What is valuable here is how the author presents the need to be very specific and granular when designing KPIs for achieving objectives. There are many good suggestions for measuring what really matters. Check out the website and the links therein to learn how you can ...

BPIR Categories

14.1.7 Review/evaluate performance measurement system.
14.1.1 Design & deploy performance measurement system