The measure of product standardisation provides an indication of the variety of products or product variants that are offered by an organisation. It assesses the amount of the product that is standard, as opposed the number of product variants or products that are customer specific

BPIR Categories

3.2.1 Translate customer needs into product requirements
4.2.3 Confirm specific service requirements
15.6.3 Design of products, services or processes
15.6.4 Market, selling & invoicing processes

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