In 1997 a 'Best Practice' survey of over 1400 companies across New Zealand was carried out. Results showed that 58% of manufacturing firms have a mission statement. However, CEOs of 19 leading New Zealand businesses with annual turnovers of between $10M and $49M, responses have 84% of these organisations having a written mission statement....

BPIR Categories

2.2.3 Develop vision and/or mission

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